Training Conference | Chefs in Schools
Production of a communication film
THE BRIEF
Chefs in Schools is a charity on a mission to transform school food and food education, by training kitchen teams to serve great school lunches. Patron Dame Prue Leith and TV Chef Jamie Oliver were on hand to inspire the school workforce at the first ever conference, where over 100 attendees gathered for a jam-packed agenda of talks and hands-on workshops.
OUR APPROACH
We wanted to create an uplifting communication film that captured the atmosphere and excitement of the day, whilst sharing the story behind Chefs in Schools and a preview of their new national membership offering, launching in 2025.
Working closely with event organisers in advance of the day we planned a filming schedule around the day’s agenda, enabling us to gather footage of all the talks and workshops, whilst also facilitating interviews with Dame Prue Leith, Chefs in Schools Co-Founder Henry Dimbleby, Chief Executive Naomi Duncan and Membership Director Sam Phillips.
The film is distributed online to help raise awareness of the charity and will be used to preview subsequent conferences, whilst additional interview material will be used by the Chefs in Schools communications team to share additional content across social media.
The team captured our event in a way that helped bring the day to life on camera, enabling us to share it with a wider audience in an engaging way.
Danielle, Head of Communications
