Good Neighbour Awards 2020 | Nextdoor
Production of branded content films
THE BRIEF
Nextdoor is the private social network for you, your neighbours and your community. The Good Neighbour Awards are the opportunity for people to nominate outstanding members of their community, who go above and beyond for their neighbours.
OUR APPROACH
This year’s winners all had one thing in common, the impact of COVID-19. Each film captures a unique story of how Nextdoor was key to helping neighbourhoods during the pandemic.
These stories include new friendships formed in lockdown uniting to help the local community; a small business forced to close by Government restrictions which pivoted to produce protective face masks for frontline care workers; and a village community using Nextdoor to co-ordinate volunteers willing to help neighbours who are shielding with daily tasks.
ACHIEVEMENTS
Finalist at the Creativepool ANNUAL 2021 awards for ‘Branded Content’.
We knew filming this year’s winners’ stories was going to be a challenge, given the complexity and locations.
Once again Digitom demonstrated their professionalism, enabling us to capture neighbours’ achievements in an unprecedented year.
Patrick Grier, UK PR & Communications Coordinator
