Outreach Privacy Notice | University of Kent
Production of an explainer animation
THE BRIEF
University of Kent’s Outreach and Widening Participation Team organises events with schools, colleges and others to help students from all backgrounds learn more about their options. We were approached with a brief to adapt a previous animation produced for KMPF, explaining the privacy notice for students in an engaging manner.
OUR APPROACH
Adapting the script and mirroring the creative treatment of a black and white 2D classroom combined with iconography and kinetic typography we were able to swiftly update the design elements to new brand guidelines.
We were also able to record the new sections of voiceover with the same upbeat youthful artist as before, thereby maximising resource and delivering a cost-effective video for our client.
Our team were impressed with Digitom’s creativity and we’re confident that outreach participants are now better informed.
Amy Burt, Impact & Evaluation Officer
