Medthority

Paediatric psoriasis

Medthority, developed by EPG Health is a medical resource providing credible and independent scientific content for healthcare professionals.

 

We were briefed to produce a series of animations to educate healthcare practitioners on the emotional burdens of a young patient suffering with psoriasis.

OUR APPROACH

Working closely with the EPG Health team, we developed the creative treatment of a voiceover-led series of videos, segmented into four journey points of the young patient visiting a paediatrician, current treatments, clinical trials and future treatments.

Based upon a script written by EPG Health’s medical writers, we developed a storyboard that combines character animation with detailed scientific scenes illustrating medical research to create this e-learning for healthcare professionals.

Keen to elevate the emotional burden of a child suffering with a long term condition, Digitom’s development of the story and animation really brought this to life.

Allen, Commercial Director