Shepherd Neame
Spitfire Battle of Britain
Shepherd Neame is one of the oldest independent breweries in the UK. Spitfire is a well-known British ale with a rich history and a distinctive flavour. The name pays tribute to the iconic British fighter planes that played a pivotal role during battle in World War II.
To commemorate the 75th anniversary of the Battle of Britain we were briefed to create content for a competition to win a flight in a Spitfire.
OUR APPROACH
We suggested a creative treatment that builds on existing design elements and content from Shepherd Neame’s well-known TV advertising campaign featuring comedians Alexander Armstrong and Ben Miller as fighter pilots from the Battle of Britain era, infused with a comedic twist.
The content was shared across social media and showcased at the Great British Beer Festival in London that summer, where we also provided event film and photography services.
ACHIEVEMENTS
Beer Marketing Awards | Best Competition Winner 2016
William, Brands ManagerI will definitely be speaking with Digitom again soon, they’ve done a great job with this, thank you.
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